Many people who get into eBay sites with phpBay Pro have had some past experience in affiliate marketing. That means they have likely promoted their other sites with Pay Per Click (PPC) advertising in the past. So naturally they want to promote their phpBay sites with PPC. But I’m not a big fan of PPC for phpBay sites. Here are some reasons why:
Reason #1: Tracking delay
eBay updates your earnings every day with the previous day’s earnings. So if I go to your site today and buy something, you won’t know about it until tomorrow. But ebay also has a 7-day cookie. So if I go to your site and bid on something, but don’t win the auction for 7 days, you won’t know about those earnings for up to 8 days. (more…)
Now that we talked about ways to optimize your phpBay Pro site for SEO, we’re going talk about things you can do off your site to improve your SEO.
A website’s rank is a combination of the websites relevance to the term being searched, which on-site optimization helps with, and the website’s general popularity. The biggest way search engines determine a website popularity is by counting inbound links. And it makes sense; the more people that link to you, the more popular your site is. (Kinda like high school: the more popular you are, the more kids want to sit next to you in the cafeteria).
There are many ways to get inbound links to your phBay sites. And I’ll discuss them in a later post. But when your making those links, there are two rules to follow to maximize your inbound link strategy. They aren’t a big secret; just age old SEO and link building techniques. (more…)
Now that you know how to Drill for Niches and see if those niches have potential, and you know how to find a good theme for a phpBay store and you added the essential wordpress plugins to that theme, I’m gonna teach you how to optimize your site for your niche.
Optimizing your site for search will help you rank well for searches on your niche. This will give you free traffic. And what could be better than free traffic? (Besides free candy.)
Know your SEO
Let’s go over some very basic SEO concepts. SEO is not nearly as hard as you think it is. When I started my phpBay sites, I knew very little about SEO. Two months later I was in the top five results for almost all my targeted keywords for my Fender Blues Junior site. (more…)
If you want to make money on ebay with phpBay Pro you’ll need to be smart when it comes to choosing your niches. But the niche choosing strategy that will be discussed here can be applied to any site you want to get good SERP rankings for.
There are a few things to consider when choosing a niche for making money on ebay.
How popular is your niche?
You definitely want to choose a niche that people are searching for. The problem is that when lots of people search for something it tends to be because the product/service being searched is in high demand and the more competition you will likely have when it comes to SEO.
The trick is to find a balance of a product or service that is in demand, but not too competitive.
I like to look nichea that have at least 100-200 estimated searches a day (more is even better). This tells me that a nich is being searched enough that I can get some decent traffic if i place high in the search results. A great free tool to estimate search volume is the Seo Book Keyword Tool. This tool tends to estimate keyword search volume slightly on the low side. Keep that in mind.
As a test I looked up “Nike Golf Clubs” and SEO Book estimates 159 daily searches. That’s a good start, but we need to check the competition.
How much competition does your niche have?
After you find a niche or keyword with at least 100-200 searches a day, you will need to look at how much competition there is. To check your niche competition, do a phrase search in google for your keyword. (more…)